Frequently Asked Questions

What is the purpose of the My Ford Advisory Panel?

The My Ford Advisory Panel is used by the editors of the My Ford Magazine to gather feedback and comments on the content and direction of My Ford Magazine. The editors want to know what you think of the magazine, what content is useful, and what you would like to see more often.

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Who participates in the My Ford Advisory Panel?

Ford new vehicle owners who receive myFord Magazine are qualified to be a part of the panel, and provide feedback about the magazine.

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How do I benefit from becoming a member of the My Ford Advisory Panel?

Members have the opportunity to provide input on the content and direction of the My Ford Magazine.

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How do I become a member of the My Ford Advisory Panel?

Recent My Ford Magazine recipients are randomly selected and invited to become members of the My Ford Advisory Panel through email invitation and short registration process.

If you have recently received the My Ford magazine and would like to participate in the My Ford Advisory Panel, please use the contact form to request an email invitation. You will be asked to supply your name, address, email address and an 11 digit code from a recent My Ford magazine addressed to you. .

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Do I have to participate every time I am invited to take a survey?

We encourage you to take a survey whenever you receive an invitation. However, we are keenly aware of the demands on your time, and we take care to limit the number and length of surveys that you are invited to take part in. Members who do not participate in 2 consecutive surveys will be be considered inactive.

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How is the information from the surveys used?

Results from our short surveys are used by the editors of My Ford magazine to make decisions regarding articles, features, and other content in the magazine. Surveys may be about any aspect of the magazine: artwork, ads, content, feature stories, or regular columns.

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How long do the surveys take to complete?

Surveys are typically short and will take anywhere from 5 to 10 minutes. The occasional longer survey might take up to 15 minutes. Of course, time may vary depending on the speed of your Internet connection.

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Why do you ask for personal information in your surveys?

We ask questions about you, such as your interests, employment, and household vehicles, in order to help us better understand how My Ford Magazine readers respond to issues differently. Personal data also helps us ensure that we have a representative sample of our readers. Please remember that your responses are anonymous, and we only analyze survey data in aggregate.

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How do I update or change my personal information, including my email address?

You will find a link labeled "Update Your Profile" at the bottom of every survey invitation we send to you. Clicking on the link will allow you to change any part of your profile. If you want to change just your email address, you can use the contact form to request that your email address be updated.

Mailing address information is no longer part of the profile we keep online. If you need to update your mailing address, please contact 1-800-335-1357 or go to www.fordowner.com and revise your mailing address profile online.

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Does anyone have access to my personal information?

Protecting privacy is of the utmost importance to us. We will not provide your personal information to any non-affiliated 3rd parties for marketing or sales purposes. We may share your data with companies who provide data handling or other services to us, but such companies will be contractually bound not to use your information except for the purposes of our contract with them. For more detailed information, please review our Privacy Policy.

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Who manages the My Ford Advisory Panel?

The My Ford Advisory Panel is managed by Resource Systems Group. RSG is a full service research organization that works with some of the world's most influential brands. Visit http://www.rsginc.com to learn more.

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Will I receive unsolicited sales calls and marketing promotions?

We will only share information with specific affiliated third parties if we have specifically requested and received your permission to do so and only for that specific sponsor and/or event.

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How can I contact you with other questions?

Please use the contact form to submit questions, comments, or concerns.

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How do I terminate my membership with the My Ford Advisory Panel?

We appreciate your participation in the My Ford Advisory Panel, and encourage you to remain part of the Panel. However, if you would like to terminate your membership at any time, you may do so by visiting the Terminate Membership page.

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